Become a Trade Ally today to take advantage of everything Efficiency UNITED has to offer you and your customers


If you have questions, comments, concerns, or would like more information on our programs, please contact one of our Market Outreach Specialists.

Residential Programs:

Jim Quain - Eastern Lower Peninsula

Solo Brooks - Southern/Central Lower Peninsula

Doug Foland - Western Lower Peninsula

Bill Wittenbach - Upper Peninsula

Marie Sinnaeve - Upper Peninsula

Ted Ramp - Northern Indiana & Northwest Ohio

Commercial & Industrial Programs:

Glenn Voisin

Efficiency United > Trade Allies > What is a Trade Ally

What is a Trade ally

A Trade Ally is a contractor invited to join our team and work closely with our coordinators to stay up on the latest news and information in both the industry and Efficiency UNITED programs, allowing you to offer customers the opportunity to save money and energy.

Join the Efficiency UNITED Trade Ally team today! We offer you many benefits, resources, marketing opportunities and more. Helping customers save energy and save money is only a few simple steps away.


Take advantage of our Trade Ally Toolkit here



There are several benefits to becoming an Efficiency UNITED Trade Ally:

  • Customer and revenue increase. Customers on our website often are looking for energy efficiency improvements for their home or business. Visibility to these customers improves your company’s recognition and increases revenue you may not have received otherwise.
  • Recognition system. The recognition system, described here , provides the opportunity to show off your accomplishments through the Efficiency UNITED program and further improves your visibility to our customers. [COMING SOON!]
  • Training opportunities. Efficiency UNITED offers training opportunities to Trade Allies on new technologies in their field and special utility programs. These training opportunities allow you to take advantage of Efficiency UNTIED programs and much more.
  • Trade Ally Toolkit. We provide a customized Trade Ally Toolkit, giving you access to resources you can use in the field or in the office. Marketing materials, cobranding opportunities and access to your Trade Ally Coordinator or Energy Advisor are just some of the items we prove to help you and your business flourish.
  • Marketing and communication resources. We have a wide array of marketing materials to promote your company along with informational materials to use with your customers. These materials and more are located here.